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  3. By Byblos

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By Byblos

n 2021, Manuel Facchini took on the role of CEO and Creative Director of Byblos, bringing a modern vision and revitalizing the brand in a contemporary context.
Facchini graduated from the prestigious Saint Martin’s School in London, where he was inspired by the city’s bold and creative spirit.
Under his leadership, Byblos remains true to its heritage of innovation and creativity, evolving with a vibrant, sporty, technological approach and a touch of rock. Facchini has given the brand new momentum with iconic ready-to-wear collections.
Later, with the goal of reaching a broader audience, Byblos created a sub-brand, By Byblos, a young and irreverent line perfectly aligned with the brand's guidelines, presenting disruptive designs with "rock-chic" DNA and super-exclusive details.